How Harry Styles Emerged From Teen Pop Sensation To First-Time GRAMMY Nominee

Harry Styles

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For British singer/songwriter Harry Styles, 2020 was a career-defining year, bolstered by the December 2019 release of his GRAMMY-nominated sophom*ore solo album, 'Fine Line'

Hedy Phillips

|GRAMMYs/Mar 12, 2021 - 06:52 am

Though many people might want to write off 2020 as a year that never existed, for others, it was a year of growth, change and even success. For Harry Styles, 2020 was a career-defining year, which is no easy feat when the entire world is shut down. The pandemic left him no choice but to put his world tour plans on pause and strategize a new way to not just promote his sophom*ore album,Fine Line, released in December 2019, but also keep fans' attention.

What followed was a bit of a phenomenon.

Styles, who has been a star since his One Direction days, became a bigger star with every passing day. His album went multi-platinum, he got his first Billboard Hot 100 No. 1 single with "Watermelon Sugar," he was named Variety's 2020 Hitmaker of the Year, he landed his first-ever GRAMMY nominations of his career (Best Pop Solo Performance for "Watermelon Sugar,"Best Music Video for "Adore You" andBest Pop Vocal Album forFine Lineat the 2021 GRAMMY Awards show). And the list goes on.

While these accomplishments would add up to a banner year for any artist, what makes it so unique for the British singer is twofold. For one, he's been in the business for a decade already, gaining fame at just 17 as a member of the huge boy band One Direction. While in the group, which came together in 2010 as part of "The X-Factor," Styles and his bandmates Liam Payne, Niall Horan, Louis Tomlinson and Zayn Malik found global success, selling millions of records, performing in sold-out stadiums around the world and winning many awards.

However, despite how massive the band became, they didn't quite crossover to listeners of all ages—they had a hard time shaking the boy band label. While their music evolved into a more mature rock sound over the years, they never got to a place where they were wholly appreciated by the public in a way that their fans knew they deserved.

Once the band went on hiatus in 2015, Styles went to work creating his first solo album, Harry Styles. It was released in 2017 to much fanfare (it also debuted at No. 1 on the Billboard 200), but it wasn't until his second solo album that he really hit his stride. With Fine Line he found his musical voice and shared an album that not only resonated with his core fanbase but also brought him further into the mainstream.

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From the first single released off the album ("Lights Up" in October 2019) all the way to the most recent video ("Treat People With Kindness" in January 2021), Fine Line has continued to grow. It was with this album that Styles became a household name, disconnected from his boy band roots in a way like never before. Gone are the days where people refer to him as "Harry Styles from One Direction." Now Styles stands alone, proud of where he came from but boldly moving forward on his own path.

The even more stunning part of Styles' year, though, and the second reason 2020 was so out of this world for him, he largely let his fanbase spread the good word about his art. Fans on social media hosted streaming parties for "Watermelon Sugar" to ensure it hit Billboard's No. 1 spot. They've created and sold their own merchandise to advertise his music. As only a dedicated stan army can do, they've made sure that every single thing he does goes viral. Even though Styles himself has a limited social media presence, he's still one of the most noteworthy internet personalities, simply because his fans have kept him there. In a world where social media reigns supreme, he lets his work speak for itself and trusts in his partnership with his fans to help him succeed.

The impact of Fine Line was substantial. Because of it, he is currently in the running for his first three GRAMMYs--Best Pop Vocal Album, Best Music Video for "Adore You" and Best Pop Solo Performance for "Watermelon Sugar." And the numbers also back up his work. Fine Line is RIAA certified double platinum, has over 4 billion worldwide streams and spawned six songs that cracked the Billboard Top 100 chart.

Before the album's release, to promote "Adore You," Styles and Columbia Records created a mysterious world called Eroda that trended before anyone even knew it was for a music video. "Watermelon Sugar" became one of the songs of the pandemic summer after the video dedicated to human touch—which has over 194 million views on YouTube—was released in May 2020.

Related: 2021 GRAMMYs Awards Show: Complete Nominees List

Not one to ever let the album get stale, Styles continued to remind listeners of its existence throughout 2020, even though the world had shut down and in-person promo wasn't an option. Before that, though, Styles caused a buzz as he took double duty on "Saturday Night Live" in November 2019 as the host and musical guest, as well as performing in BBC Radio1's Live Lounge the following month. After a few shows in Los Angeles, London, and New York in late 2019 and early 2020, Styles hunkered down amid COVID and let his music videos do the talking. Aside from "Watermelon Sugar," he released a video for "Falling" in February and "Golden" in October. Fans may not have gotten to see Styles on the road in 2020, but he made sure to keep popping up on their screens, including a virtual appearance at iHeart Radio's Jingle Ball in December, one of his only in 2020.

But 2020 wasn't only a great year for Styles' music, he also graced multiple fashion magazine covers, continued his relationship with Gucci, and even landed a second major movie role, in Olivia Wilde's upcoming Don't Worry Darling. Not only was he Vogue's first man to pose on a cover alone, he did it wearing a dress. He's continued to quietly advocate for genderless fashion by wearing what makes him happy, whether it's fishnets for Beauty Papers or his everyday pearl necklace. Though many rock stars before him pushed similar gender-bending trends, he's become that person for his generation.

Styles even influenced countless people in lockdown to take up knitting, simply to recreate the J.W. Anderson rainbow patchwork cardigan he wore during a rehearsal for the "Today" show in February. After a few fans fumbled through knitting a copycat, the fashion house published a pattern that spread like wildfire. Suddenly TikTok was flooded with people knitting "The Sweater," and fans all over the world showed off their matching rainbow cardigans in their Instagram selfies from home.

As much as the phrase has been bandied about in recent months, it still holds true: It's Harry Styles' world and we're all just living in it. Despite all the setbacks and hardships, 2020 defined Styles as an artist—not just a musician, but a whole artist. It seems inevitable that Styles will only continue to grow his star power as he draws in more fans for this journey. For those devoted fans who have been there for him since he was just a teenager singing "What Makes You Beautiful," though, his meteoric rise in 2020 just made sense.

Zayn attends the Valentino runway show in Paris on January 20, 2024.

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On May 17, One Direction alum Zayn Malik will release a new album following a three year intermission. Here's all the details GRAMMY.com could find, from the single debuting this Friday to the cover art and country twang.

It's His Most Intimate Album To Date

Zayn's new work promises to be an auditory memoir and a portal to a new era for the artist. On March 6, Zayn prefaced the album's unveiling, shedding light on the upcoming direction in an Instagram post.

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In a visual collage overlaid with candid commentary, Zayn confides, "I think the intention behind this album fully is for the listener to get more insight on me personally as a human being… my ambitions, my fears, and for them to have a connection with that and that's why it's so raw. It's just me."

The First Single Is Out On Friday

Fans won't have to practice patience for too much longer. Ahead of the full album release, Zayn has already shared a glimpse of what to expect with his single "What I Am," debuting on March 15.

The teaser includes cover art of a tree-lined horizon reflected in a body of water, with a discerning eye peering through the center of the scene. This atmosphere hints at a harmonious blend of raw emotion and introspective, soul-searching lyrics.

In the video preview, Zayn roams through a field at golden hour with handwritten lyrics scrawled over the scene. The singer/songwriter wonders, "Am I crazy?/ Am I foolish?/ Am I stupid for playing these games with you?/ If I told you I loved you would you say that it's f****d up?"

The Cover Art Reflects Renewal

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The cover art for Room Under The Stairs serves as a visual metaphor for a new beginning for Zayn, featuring a silhouette of the singer/songwriter superimposed on a simplified concept illustration of a room under a staircase.

The use of the blueprint drawing conveys the idea of life under construction, paralleling Zayn's deliberate crafting of new musical narratives. The contrast between the silhouette underscores the album's exploration of intimate aspects of the artist's mind and the conception of fresh beginnings.

There's An Unexpected Country Influence

According to Rolling Stone, Zayn has been working with famed Nashville producer Dave Cobb. A nine-time GRAMMY winner, Cobb has worked with rock legends and country greats alike, including Brandi Carlile, Lady Gaga, Bruce Springsteen, Chris Stapleton and others.

“What got me about Zayn was his voice, you can hear love, loss, pain, triumph and humanity in it. I feel as if this record is removing the glass from his spirit directly to his fans,” Cobb told Rolling Stone. “Zayn has really created his own universe on this record, he really has no fear and is speaking straight from his soul.”

It's A Fresh Start with Mercury Records

Transitioning from RCA to Mercury Records last summer, Zayn dropped his first single under the new label "Love Like This" in July 2023. Ever since, fans have been looking forward to the full experience. Room Under The Stairs will mark the grand unveiling of this new alliance.

Keep your eyes peeled and ears ready for the latest scoop on Zayn's upcoming album as more revelations are announced.

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Photo by Kevin Mazur/Getty Images for The Recording Academy

**"Over Again," Take Me Home (2013)**

A deep cut from One Direction's second album, Take Me Home, "Over Again" features an impressive solo from a then-19-year-old Styles. This song takes listeners on a nostalgic journey, looking back to the happier days of an ill-fated relationship, yearning for the ability to rewind time to a point before the love story unraveled.

Styles' emotionally charged vocal delivery accentuates and intensifies the profound sense of melancholy that is being relayed in the song. The depth in Styles' voice invites the audience to connect and empathize with the song's heartbroken narrative — a trait that still permeates in his solo ballads today.

**"Clouds," FOUR (2014)**

Styles highlights his vocal prowess in a different way on One Direction's youthful FOUR cut "Clouds." Not only did it feature extensive, powerful vocal runs, but it also showcased the rock sensibilities of his voice. "Clouds" diverted from 1D's traditional pop sound and ventured into a more guitar-driven style, incorporating rock elements and arguably foreshadowing the sounds of Styles' debut album released three years later.

**"Sign of the Times," Harry Styles (2017)**

Styles kicked off his solo journey in bold fashion: a nearly six-minute ballad. The cinematic, '70s rock-inspired "Sign of the Times" presented a stark departure from his previous work with One Direction, hinting that he was more than ready to evolve musically on his own.

The release of the song marked a turning point in Styles' career, enabling him to embrace a more mature sound and gain credibility as a solo artist. His continued exploration of genres is a trait that Styles has carried into his later projects, ultimately establishing his status as a genre-fluid artist.

**"Kiwi," Harry Styles (2017)**

One of Styles' boldest steps into the rock genre, "Kiwi" tells a story about a rebellious and free-spirited girl who captures Styles' attention, despite knowing she's no good for him. In this lively track, Styles trades polished pop for unfiltered rock vocals, showcasing an edgier side he hadn't displayed in his boy band days — both lyrically and sonically.

The song's dynamic energy is further amplified by the rich supply of classic rock-inspired guitar grooves. While Styles hasn't revisited the raw sound of "Kiwi" much since, it serves as a reminder that he can tackle any creative technique he desires.

**"Watermelon Sugar," Fine Line (2019)**

One could argue that "Watermelon Sugar" is a perfectly crafted pop song: refreshing guitar grooves, a lively instrumental, sultry harmonized vocals. In fact, it's so flawless, it earned Styles his first GRAMMY in 2021 for Best Pop Solo Performance.

That's just one way the Fine Line single marked a pivotal moment in Styles' career. It also became his first No. 1 single on the Billboard Hot 100, proving that he has staying power as a pop star in his own right. And as one of two songs with more than 2 billion Spotify streams alone, "Watermelon Sugar" has also proven to be a Harry Styles classic.

**"Falling," Fine Line (2019)**

One of Styles' most gut-wrenching tracks, "Falling" offers an introspective take on heartbreak. The haunting piano-driven melody emphasizes the pain in Styles' voice as he realizes his harmful habits caused him to lose a lover.

The song's emotional transparency and stripped-down vocals make it one of his most emotionally mature tracks, as well as one of his most captivating. While the track is Styles' lowest-charting single to date (it reached No. 62 on the Hot 100), "Falling" has proven itself to be a fan favorite, with more than 1 billion streams on Spotify.

**"Fine Line," Fine Line (2019)**

Despite being the title track, "Fine Line" isn't just a deep cut from Styles' acclaimed 2019 album, it's an outlier in his whole discography — but in a beautiful way. The song is largely instrumental, with a lonely, yet emotionally-charged energy that highlights Styles' stunning falsetto.

In an interview with Capital FM, Styles cited a connection between the song's lyrics and his feelings throughout the album-making process; with the closing lyrics echoing, "We'll be alright," the song sheds light on the apprehension that often accompanies embarking on a new creative journey. The message foreshadowed Styles' subsequent ventures after the record's release, including a step into acting and the exploration of a new sound in Harry's House.

**"As It Was," Harry's House (2022)**

The lead single for Harry's House, "As It Was" served as Styles' first plunge into the synth-pop genre, which carried throughout the project. Despite the track's buoyant melody, its true essence conveys a more gloomy narrative. Styles explores the idea that nothing remains the same once being put into the limelight — a poignant message from one of pop's biggest stars.

Along with introducing a new sound for Styles, the brilliantly juxtaposing track also cemented him as a bonafide superstar. After "As It Was" debuted at No. 1 on the Hot 100 in April 2022, it reigned for 15 weeks, marking the most for a British artist in the chart's history. It was also a chart titan in Styles' home country, becoming the longest-running No. 1 and best-selling single of 2022 on the UK Singles Chart. What's more, it helped Styles earn his first Record Of The Year GRAMMY nomination, and undoubtedly contributed to his Album Of The Year win at the 2023 GRAMMYs.

**"Late Night Talking," Harry's House (2022)**

Taking the synth-pop of "As It Was" into the '80s, "Late Night Talking" blends retro-inspired vocal distortions and groovy instrumentation. Yet, somehow, it has a timeless groove that still feels contemporary — a skill that has become a Styles trademark.

The single had big shoes to fill as it followed the smash hit "As It Was" but it fiercely proved that Styles' had room for multiple hit songs under his belt. "Late Night Talking" landed the No. 1 spot on Billboard's Pop Airplay Chart and No. 3 on the Hot 100 Chart.

"Matilda," Harry's House (2022)

One of Harry's House's few somber tracks, "Matilda" instantly became another fan favorite in his catalog. As he gently sings over plucked guitar instrumentals, he comforts someone who feels out of place within their family at home ("You don't have to be sorry for leavin' and growin' up," he sings in the chorus).

While Styles has delivered plenty of tender moments, the storytelling and emotion of "Matilda" arguably helps it stand as his most thoughtful composition to date. Although it remains as an album cut, "Matilda" is further proof that Styles' has mastered the skill of making music that resonates with listeners — whether he's compelling them to shed tears or dance along.

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